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Case Study Name

The Darabase team has been creating and delivering AR and VR content experiences since 2015, partnering and delivering projects globally.

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The Experience

The Darabase team has been creating and delivering AR and VR content experiences since 2015, partnering and delivering projects globally.

We Specialise in web AR and location-based experiences, driving engagement, footfall and sales for advertisers, retailers and property companies.

What’s your company’s AR or ‘mobile camera’ strategy? Let us help you figure it out to smash your commerial and marketing ambitions.

The Solution

Like Outdoor Media today, existing laws and regulations and best practice means you need the property owner’s permissions to display advertising in their locations.

This is the case for AR content layered on the physical world and also where you reproduce a recognisable building inside a virtual metaverse, just like how stadiums are licensed to appear in sports console games.

Statistics

5

Spent in the experience on average

8562

Unique visitors

Launching an augmented reality experience directly from our OOH and DOOH media creative has allowed us to communicate a wider message, achieve better dwell time and deliver a more memorable experience for our audience whilst embedding the HP sustainability message more firmly in their minds.

Dan HenryHead of Marketing, Northwest Europe, Hewlett Packard

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